By the end of the course, participants will be able to:

• Develop a wholistic customer care approach by taking into consideration seven different aspects of the definition of customer service
• Create objectives and programs to maximize internal customer satisfaction
• Evaluate the design, implementation and analysis of customer satisfaction surveys
• Use customer complaints as the springboard for service improvement
• Write Service Level Agreements (SLAs) to ensure clarity and conformance
• Assess the service aspect of the organization or department through well chosen Key Performance Indicators (KPIs)

Target Audience

Executives, managers and decision makers who are keen on improving performance by taking their customers to higher levels of satisfaction, as well as customer service managers and supervisors interested in advanced customer service tools.

Target Competencies

• Customer orientation
• Conceptual thinking
• Balanced decision making
• Quality orientation
• Understanding of prospects’ motivation
• Persuading others